Would You Rather Get A Root Canal Than Write Your Own Marketing Copy?

Depending on your project and whether or not we've worked together before, I'll include a 60-minute brand messaging session where we'll define the messaging blueprint for your offer. 

Your messaging blueprint is a document that outlines the main pieces of your message and is the basis for the copy I'm writing for your website or project.

Your blueprint will outline who your client is, how you can help them, and the transformation they will experience. Creating a blueprint is the best way for you to clarify your message, and to make sure I understand your offer so your copy is on point. 

After I complete your project, you'll have your blueprint to refer to in the future as you continue to create content that markets you and your business. 

The copywriting process takes place in three phases. After each phase you'll have the opportunity to view and approve your copy so you can be sure you're the direction it's going. 

Phase 1 -- Frankenstein: This phase is mostly about creating the foundation for your copy. The goal for step one is to make sure we’re getting all of the necessary information down on the page and we aren't missing key pieces of what you do.

Phase 2 -- Revise and Refine: This phase is about making it sound pretty and capturing your voice in your copy. I’ll be smoothing any rough areas, cleaning up lingering typos, and you’ll start to see things really come together. 

Phase 3 -- Final Polish: This is the last phase of your edits. Your copy is 99% done, so this round is quality control just to catch any last errors, tighten things up, and ensure that it’s ready to go for you to copy and paste it where you need it!

Your project will be considered “complete” after you have approved round 3 of the edits, and then your copy will be “released” to you.

Unfortunately, no. Those are the only types of copy jobs I don't take on. 

Writing social media posts is a different beast! In fact, it's one of my least favorite things to do in my own business which is why I'm so passionate about helping entrepreneurs create a strategy to make it easier themselves.

If we work together in a coaching or consulting capacity to create that strategy for you, and you feel like you still don't want to write them yourself, I'm happy to connect you with some social media managers that would be happy to do it for you! 

The timing of how long it takes me to complete a copy job is dependent on few factors including project size and the client approval time.

I typically have a waitlist for copy projects because I need to manage my bandwidth to ensure that each client receives my full creative attention.    

A typical website or email funnel of 5-7 emails takes about 4-6 weeks and follows the timeline below:

Rounds 1 + 2 each take two weeks
Round 3 takes one week

This allows for a few days in between rounds for clients to approve. 

If you are on a tight turnaround for your website or project, be sure to mention that. I do take on rush jobs if I have availability, but they will be subject to a rush fee. 

I offer complimentary 30-minute strategy sessions to all prospective clients so that we can get to know each other and see if we're a fit. 

During this session I'll learn about your project, what you're struggling with in your messaging, and what kind of support you're looking for. 

I'll also provide a brief audit of your online presence if you're interested. We'll review your current website or your social media and I'll give you feedback about how to improve your messaging, visuals and overall brand presence.

Here's what one client said about her strategy session:

"I LOVED the website audit Mollie did for me! She completely blew me away with the amount of in-depth insight she was able to share with me." -Lorna S.

Ready to get started? Fill out my contact form and I'll be in touch within 48 hours.