Hey Friend, Having a brand message is one of the key pieces of your marketing strategy that can help you stand out from the crowd. But you might be asking yourself two very important questions… What is a brand message? Why do I need a message for my brand? As a brand and messaging strategist […]
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Hey Friends, A lot of business owners talk about their branding and marketing strategy. But sometimes, these two things seem to overlap in a way that can leave you scratching your head and wondering, what’s the difference between branding and marketing? If you’ve ever wondered that, you’re not alone. As a digital marketer who specializes […]
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Hey Friend, In 2022 no one can deny that video is huge. And if you’re not using video content in your marketing, you’re going to fall behind. So if you’re wondering how important video marketing is to your business, let me share a couple of stats with you. According to Act.com: “The official YouTube blog […]
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I wanted to share with you guys the biggest lie that I believed when it came to content creation – and I believe this lie for a really long time!… Like an ABSURDLY long time!!! I have come to see the light and now I want to share the light and my awareness with you! […]
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I wanted to talk to you guys today about something that I am really passionate about because it’s something that I’ve struggled with in my own business. I’ve had a couple of breakthroughs and realizations that really helped me so I wanted to share those with you today. A lot of times we learn a […]
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I wanted to talk to you guys about authenticity and why it’s so important. Let’s talk about figuring out who you are in terms of your business. It’s really important that you are embodying your brand personality. That is a key tenet of showing up and having a really consistent brand presence. It’s effective in […]
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