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The BWAP Blog

This is where I share the latest marketing tips and tricks that garnering serious results for me and my clients. Plus, I share my favorite branding and business insights, and more! 

I take everything I learn, and share the best bits with you! 

the latest

Creating A Stellar Client Experience

I’m excited to switch up the whole blogging thing moving forward and add more video into my weekly blog posts. But in order to make it “scan-able” I’ve broken the video down into “chapters” which you can find below the video. Watch it all or pick what you need. This week we’re talking… Your client […]

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Today I want to share the three most useful pieces of brand messaging that every online entrepreneur should have in their arsenal and how to use them. While there’s obviously more pieces of copy that are necessary to your business than just these three, I find that these are the ones that are used the […]

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Today I want to talk about my top 5 podcasts for girl bosses and what I love about them in case you are looking to add more “pods” to your life. I do want to point out that a majority of the podcasts I regularly listen to are business focused, so if you’re looking for […]

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The title of this post is true, branding and copy do go together like peanut butter and jelly. Or chocolate and peanut butter, or really peanut butter and…anything!  So what are talking about here? For the purposes of this post: When I say “branding”, I’m referring to the visual branding aspects that most people think […]

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I feel like so many of us are struggling with how to differentiate ourselves from the millions of other {insert job title here} in our markets. We know we want to be unique, but a lot of us are getting caught in a very particular trap. Like moths to a flame we can’t help it, […]

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I’ve been getting lots of questions about my morning routine–what I do, for how long, and how often and consistently I do it, etc. that I decided to do a quick post about it so that I could give you some ideas for yours! And if you don’t have a morning routine or you aren’t […]

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Today we are going to talk about task batching & block scheduling, and how they can save you time and energy when it comes to your biz–especially when used in conjunction with my weekly planning template. (If you haven’t downloaded my weekly planning template, click to download!) In order to really get the most of […]

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Do you ever find yourself having to answer the same questions from your clients over and over again about where to find things, or how to access a specific platform? If that sounds like you, then you’re probably going to want to learn how make a screen video for your clients. 👉🏻I’m talking to you coaches […]

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Today I wanted to share the biggest thing I do in order to ward off that, “Please don’t make me blog!” feeling. My secret for overcoming blog-phobia is to break all the steps down into a workflow template. A few weeks ago on Insta I shared a sneak peek at my blogging template and people […]

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Today we’re talking about how to include “brand elements” into your brand strategy. I’m going to tell you what they are and why they’re important, as well as how to come up with and use them to help your audience fall in love with the magic that is YOU! What are brand elements? I think […]

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